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Earthbound Brands Named Exclusive Licensing Agency for Hutch
The partnership will expand the contemporary fashion brand into new lifestyle categories including footwear, handbags, accessories, fragrance, home and more.
Source: License Global
Earthbound Brands, a leading global brand licensing, product design and creative agency, has been named the exclusive licensing agency for contemporary fashion brand Hutch.
Known for its effortless femininity, bold prints and flattering silhouettes, Hutch has cultivated a devoted following among women seeking elevated, versatile fashion designed for life’s most memorable moments. Since its founding, the brand has become a destination for contemporary occasion dressing while expanding into ready-to-wear, swimwear, outerwear and bridal collections. With an inclusive size range from XXS-3X and sizes 00-22, Hutch is committed to creating beautiful, day-to-night looks for women of all body types.
Today, Hutch is carried by leading retailers including Anthropologie, Nordstrom, Saks Fifth Avenue, Free People, Evereve, Nuuly, and Rent the Runway.
Through the partnership, Earthbound Brands will lead the expansion of Hutch into new lifestyle categories including footwear, handbags, accessories, fragrance, athleisure, intimates, sleepwear and home.
“Great fashion brands are defined by how they make people feel,” said Jeff Cohen, co-founder and CEO of Earthbound Brands. “ Hutch has built a brand that makes women feel confident, included and empowered, and we’re excited to thoughtfully expand that sentiment into new lifestyle categories.”
Founded in New York, Hutch has earned recognition for contemporary collections that balance modern style with timeless sophistication. The brand has been featured in leading fashion publications and worn by celebrities and tastemakers including Venus Williams, Lucy Hale, Paige Desorbo, and Danielle Pinnock.
“Since the beginning, Hutch has been about creating pieces that help women feel confident and beautiful for the moments that matter most. As the brand has grown, we’ve realized that philosophy extends far beyond fashion. Our customer looks to Hutch not just for what she wears, but for how she wants to feel,” said Daniel Saponaro, owner of Hutch. “Partnering with Earthbound allows us to thoughtfully bring that same sense of beauty, optimism, and confidence into new lifestyle categories while staying true to everything that has defined Hutch from the beginning.”